A Model of Customer Loyalty in Disposable Contact Lens：Affective and Calculative Commitment Perspectives
碩士 === 東海大學 === 高階經營管理碩士在職專班 === 103 === The selling and marketing of contact lenses cannot be as direct as general consumer products due to medical regulatory requirements. Additionally, in the past, due to manufacturing process restrictions and technical barrier, the contact lenses industry was...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/pwr283 |