Innovative Business Strategies - A Case Study of S Company
碩士 === 元智大學 === 管理碩士在職專班 === 103 === This study was concerned with the innovative business models in the chain beverage industry. Using KQ-Tea as an example, this study first discussed the industry environment and current status of innovation of multiple brands and then used the Resource-Based View...
Main Authors: | Shih-Jer Lai, 賴世哲 |
---|---|
Other Authors: | Heng-Yih Liu |
Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/f4hfby |
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