The Exploration of Service Quality and Satisfaction to Loyalty –The Example of Sports-shoes Brands
碩士 === 高苑科技大學 === 經營管理研究所 === 104 === This study aims at exploring the influential relationships of service quality and satisfaction to loyalty, and samples the consumers who ever purchased sports-shoes in Kaohsiung area as research subject to conduct the questionnaire. And the study releases 350 co...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/57m9wv |