Fading images: redesigning catering services in the crisis of shifting cohorts

碩士 === 國立政治大學 === 科技管理與智慧財產研究所 === 104 === In heightened competition, service innovation is a key to success in the catering industry, and the focus should be pivoted on users. Most literature tends to analyze segmented users and employ persona method to examine behavioral patterns, thereby distilli...

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Bibliographic Details
Main Authors: Chen, Hsiao Han, 陳筱涵
Other Authors: Hsiao, Ruey Lin
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/79c79u