Organizational Culture on Customer Delight in the Hospitality Industry : Scale Development and Validation
博士 === 國立東華大學 === 自然資源與環境學系 === 104 === Customer delight goes beyond customer satisfaction by entailing a stronger emotional state and by creating a pleasurable experience for the customers. Therefore, the delighted customers are those who have extraordinary service experiences, and customer delight...
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| Format: | Others |
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2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/qend8u |