The Operating Characteristics and Complex Commercial Mall Business Strategies of Large-scale Outlet in Taiwan
碩士 === 國立臺北大學 === 企業管理學系 === 104 === This study intends to investigate the business strategy of the outlet-mall complex. The main focus is to compare LEECO outlet mall (LOM) with Far Eastern department store (FEDS), regarding operating characteristics, and using E-DA outlet mall (EOM) as an extra e...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/88330610847831333385 |