A Study of the Tourism Marketing Strategy for Local Government:The Case of Chiayi City.

碩士 === 國立臺北大學 === 公共行政暨政策學系 === 104 === With the advent of the era of globalization, the traditional territory boundaries become increasingly blurred. Due to the domestic industrial structure changes or the governmental financial embarrassment, local governments must maintain its sustainable develop...

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Bibliographic Details
Main Authors: WU,KAI-YI, 吳鎧亦
Other Authors: Dr. GUH,MUH-CHYNG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/96465j