The Value Creation and Business Model Innovation of The Online Payments Platform
碩士 === 國立臺灣大學 === 商學研究所 === 104 === Benefit from the technology development, payment transactions began to have a new look. In the past, people often transact in cash or by credit card. But in society of today, the consumer no longer limited to shop in physical stores, but transferring more to the o...
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ndltd-TW-104NTU053180402017-06-25T04:38:09Z http://ndltd.ncl.edu.tw/handle/58643371044465874870 The Value Creation and Business Model Innovation of The Online Payments Platform 線上支付平台價值創造與商業模式創新 Pang-Yien Kao 高邦晏 碩士 國立臺灣大學 商學研究所 104 Benefit from the technology development, payment transactions began to have a new look. In the past, people often transact in cash or by credit card. But in society of today, the consumer no longer limited to shop in physical stores, but transferring more to the online shore. It leads a shift in human behavior. Demand for online payment is going to be higher, and more frequent. Even the development of technology began to change the mode of the past offline operation. Smartphones and other mobile devices can let people use anytime, anywhere. Because of technology, online and offline boundaries become blurred and not important like before. The online payment is no longer confined to sit in front of the computer. With the mobile device, shopping online will be used to anytime, anywhere, and any purpose. Stores and through online payment systems can grasp the sales number, inventory, costs and other details of the balance sheets more easily and reduces the risk of cash transactions such as: get counterfeit, change for the wrong amount. For consumers, it is also the same. For online payment systems cooperation, how to make a transition from this environment and even create consumer demand will be the key to enterprise development. This study will apply value creation cycle (VCC) to explain the current environment, and so to explore a variety of online payment risks derived applications, limitations and advantages. In the last, this study will offer various development directions of the future online payment industry. 游張松 2016 學位論文 ; thesis 29 zh-TW |
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碩士 === 國立臺灣大學 === 商學研究所 === 104 === Benefit from the technology development, payment transactions began to have a new look. In the past, people often transact in cash or by credit card. But in society of today, the consumer no longer limited to shop in physical stores, but transferring more to the online shore. It leads a shift in human behavior.
Demand for online payment is going to be higher, and more frequent. Even the development of technology began to change the mode of the past offline operation. Smartphones and other mobile devices can let people use anytime, anywhere. Because of technology, online and offline boundaries become blurred and not important like before. The online payment is no longer confined to sit in front of the computer. With the mobile device, shopping online will be used to anytime, anywhere, and any purpose.
Stores and through online payment systems can grasp the sales number, inventory, costs and other details of the balance sheets more easily and reduces the risk of cash transactions such as: get counterfeit, change for the wrong amount. For consumers, it is also the same.
For online payment systems cooperation, how to make a transition from this environment and even create consumer demand will be the key to enterprise development. This study will apply value creation cycle (VCC) to explain the current environment, and so to explore a variety of online payment risks derived applications, limitations and advantages. In the last, this study will offer various development directions of the future online payment industry.
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author2 |
游張松 |
author_facet |
游張松 Pang-Yien Kao 高邦晏 |
author |
Pang-Yien Kao 高邦晏 |
spellingShingle |
Pang-Yien Kao 高邦晏 The Value Creation and Business Model Innovation of The Online Payments Platform |
author_sort |
Pang-Yien Kao |
title |
The Value Creation and Business Model Innovation of The Online Payments Platform |
title_short |
The Value Creation and Business Model Innovation of The Online Payments Platform |
title_full |
The Value Creation and Business Model Innovation of The Online Payments Platform |
title_fullStr |
The Value Creation and Business Model Innovation of The Online Payments Platform |
title_full_unstemmed |
The Value Creation and Business Model Innovation of The Online Payments Platform |
title_sort |
value creation and business model innovation of the online payments platform |
publishDate |
2016 |
url |
http://ndltd.ncl.edu.tw/handle/58643371044465874870 |
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