A Comparison study of Business Models on App Store & Google Play by using Delta Model

碩士 === 輔仁大學 === 國際創業與經營管理學程碩士在職專班 === 105 === The main purpose of the strategic management process using Delta Model is to define how firms achieve and sustain competitive advantage. On this perspective, this thesis aims to study Google Play and App Store to analyse their competitive position and th...

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Main Authors: LUCA BARRILE, 包魯卡
Other Authors: CHANG, CHAO-CHING
Format: Others
Language:en_US
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/14481605236157649569
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spelling ndltd-TW-105FJU013210352017-05-25T04:36:02Z http://ndltd.ncl.edu.tw/handle/14481605236157649569 A Comparison study of Business Models on App Store & Google Play by using Delta Model App Store 與 Google Play 商業模式之比較: 運用Delta 分析模式 LUCA BARRILE 包魯卡 碩士 輔仁大學 國際創業與經營管理學程碩士在職專班 105 The main purpose of the strategic management process using Delta Model is to define how firms achieve and sustain competitive advantage. On this perspective, this thesis aims to study Google Play and App Store to analyse their competitive position and their inter-organizational ties created with the customers in order to make a comparison. The focus of the study is to describe the competitive process according to the Delta Model developed by Hax and Wilde II. The methodology follows the use of books, practical cases and articles. CHANG, CHAO-CHING 張朝清 2017 學位論文 ; thesis 54 en_US
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description 碩士 === 輔仁大學 === 國際創業與經營管理學程碩士在職專班 === 105 === The main purpose of the strategic management process using Delta Model is to define how firms achieve and sustain competitive advantage. On this perspective, this thesis aims to study Google Play and App Store to analyse their competitive position and their inter-organizational ties created with the customers in order to make a comparison. The focus of the study is to describe the competitive process according to the Delta Model developed by Hax and Wilde II. The methodology follows the use of books, practical cases and articles.
author2 CHANG, CHAO-CHING
author_facet CHANG, CHAO-CHING
LUCA BARRILE
包魯卡
author LUCA BARRILE
包魯卡
spellingShingle LUCA BARRILE
包魯卡
A Comparison study of Business Models on App Store & Google Play by using Delta Model
author_sort LUCA BARRILE
title A Comparison study of Business Models on App Store & Google Play by using Delta Model
title_short A Comparison study of Business Models on App Store & Google Play by using Delta Model
title_full A Comparison study of Business Models on App Store & Google Play by using Delta Model
title_fullStr A Comparison study of Business Models on App Store & Google Play by using Delta Model
title_full_unstemmed A Comparison study of Business Models on App Store & Google Play by using Delta Model
title_sort comparison study of business models on app store & google play by using delta model
publishDate 2017
url http://ndltd.ncl.edu.tw/handle/14481605236157649569
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