Motives of Watching Game Stream、Satisfaction、Involvement of Game Stream and Loyalty Research
碩士 === 國立成功大學 === 企業管理學系 === 105 === The main objective of this research is to investigate what are the motives make people watching game stream. Also, we want to know how these motives affect satisfaction、involvement, and finally, how these factors affect loyalty. This research is focus on the peop...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/9993af |