Key Success Factors Analysis of integration of O2O into 7-Eleven Convenient Stores.

碩士 === 國立臺南大學 === 經營與管理高階經營碩士在職專班(EMBA) === 105 === As information technology becomes more varied, the era of the Internet has come. The connection among the retailing industry, the Internet and online/offline integration is centered surrounded the consumers. The pattern of Internet management acros...

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Bibliographic Details
Main Authors: Chung-Chi Kao, 高鐘錡
Other Authors: Che-Hung Liu
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/48511062527083557128