Determinants of user engagement and performance : A case of an online apparel surrogate shopper.
碩士 === 國立臺灣師範大學 === 全球經營與策略研究所 === 105 === In 2007, Facebook launched "fan page" platform, many companies are running their own social commerce on this page, and not only effectively improve the exposure of their own brand but also get the most real and rapid feedback by having interaction...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/ujvec8 |