The Effects of Sponsored Unboxing Post On The Attitude of Brand and Product
碩士 === 中國文化大學 === 行銷碩士學位學程碩士班 === 105 === In the era of highly developed network nowadays, reading comments on the In-ternet becomes one of the important steps of the evaluation and products information gathering of consumers before their purchase, while disclosed as well as undisclsed as compony...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2017
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Online Access: | http://ndltd.ncl.edu.tw/handle/86722342440174405205 |