A Perspective of Theory of Planned Behavior：the Research of Image Advertising of ROC Armed Forces Influence the Vocational High School Students Intention to Enlisted
碩士 === 國防大學政治作戰學院 === 新聞碩士班 === 105 === Based on the theory of planned behavior, the study investigate the influence of applying attitudes, applying subjective norms, applying perceived behavior control and applying intention. In the past, the study shows that behavioral attitudes, behavioral subjec...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/58h5tc |