A Technology Acceptance Model for Cloud TV in the Trend of Digital Convergence

碩士 === 世新大學 === 傳播匯流與創新管理數位學習碩專班 === 105 === To develop a great Cloud TV, developers have to consider user’s experience and scenario during a period of using or watching Cloud TV. In this study, we develop a framework based on Technology Acceptance Model (TAM) with utilitarian variable to discuss th...

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Bibliographic Details
Main Authors: LAI,TING-FU, 賴定甫
Other Authors: LIN,Hung-YUAN
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/19228108567862364044