Influence of Service Marketing Mix and Customer Experience on Loyalty in the Money Transfer Industry: Empirical Study on Overseas Filipino Workers in Taiwan
碩士 === 真理大學 === 企業管理學系碩士班 === 106 === As the number of Philippine migrant workers increase, the levels of money transfers also increase. Although there has been a long record of studies on the determinants of how these transfers were made as well as how workers choose among three main channels (form...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/5cb6v3 |