A Study of the Factors Influencing the Continuance Intention of Watching Videos on Youtuber’s Channel: Perspective of Video’s Traits and Youtuber’s Traits
碩士 === 國立中正大學 === 資訊管理系研究所 === 107 === As the website with the most online video source in the world, YouTube is almost a part of the daily life of internet users. Users search for content they want on YouTube, and the appearance of Youtuber affects what users can see. It is important for Youtuber...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/86h93f |