A Study on the Interrelationship among Service Recovery, Brand Image, Customer Satisfaction, and Customer Loyalty degree—An Empirical Study on Different Types of Hypermarkets in Tainan

碩士 === 遠東科技大學 === 創新設計與創業管理研究所 === 106 === As Taiwan’s economy grows in recent years, hypermarkets have predominated the markets of daily necessities. According to the data compiled by the Department of Statistics, Ministry of Economic Affairs, the retail trade had a turnover of 338.5 billion, which...

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Bibliographic Details
Main Authors: Chuang, Ya-Fen, 莊雅棻
Other Authors: Lee, Ming-Shing
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/ny5b8x