Customers' Purchase Intentions of Brand Image , Product Innovation , Value of Experience, Addiction to Internet and Customer Loyalty in Taiwan's Metropolitan Area- A Case Study of Gaming Laptop Consumer
碩士 === 輔仁大學 === 國際創業與經營管理學程碩士在職專班 === 106 === In the past, when consumers purchased notebook computers, prices were getting more and more popular. There was not much difference in the appearance and function of the products. Consumers often only bought for the appearance of the laptop or the bran...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7zx7qg |