A Study on the Effects of Website Quality, Browsing Motivation and Perceived Value on Website Loyalty and Shopping Intention in Virtual Community-A Case Study of S-Mobile Community
碩士 === 銘傳大學 === 企業管理學系 === 106 === The S-Mobile Community is a successful virtual community website. As mobile phone purchases gradually shift from "under the line" to "online," the virtual community's increase in the business model for the sale of goods has become a future...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2018
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| Online Access: | http://ndltd.ncl.edu.tw/handle/39mwxc |