Applying Data Envelopment Analysis to Evaluate the Performance of the Taiwan Tire Industry

碩士 === 國立交通大學 === 管理科學系所 === 106 === Brand Finance, the UK brand valuation consultancy, used annual revenue of 2017 to rank top ten brands of 2018 in the tire industry. The top three brands were the following: the first place, MICHELIN with 7.93 billion brand value, the second place, BRIDGESTONE wit...

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Bibliographic Details
Main Authors: Lee, Heng-Chung, 李衡忠
Other Authors: Chiang, Chi
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/p48bmm