A Study on International Marketing Strategy in Steel Industry

碩士 === 國立中山大學 === 高階經營碩士班 === 106 === Abstract Due to the demand of the domestic market is sluggish and the export market is limited. In the future, steel industry in order to establish overseas steel mills and create a marketing strategy based on export, we must stabilize the sources of raw mate...

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Bibliographic Details
Main Authors: Hung-Kuo Wang, 王鴻國
Other Authors: Cher-Min Fong
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/x4fu5d