A Study of the Blue Ocean Strategy in Women’s Clothes Made by Taiwanese Brands : A Case of an Ageless and Fashionable Center

碩士 === 國立臺灣師範大學 === 國際時尚高階管理碩士在職專班 === 106 === The women’s clothes made by Taiwanese brands reached the summit between 1985-2005. With the experience, Taiwanese brands’ managers should understand the habits of consumers more than international brands. In the supply chain, they had absolute advantage...

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Bibliographic Details
Main Authors: Lin, Hsiu-Hwa, 林綉華
Other Authors: Wang, Chien-Jui
Format: Others
Language:zh-TW
Published: 2018
Online Access:http://ndltd.ncl.edu.tw/handle/excz27