The Relationship between Experience Marketing and ImpulsivePurchase Intention for Cosmetic Products:Moderating Effect of Physical Attractiveness of Salesperson
碩士 === 中國文化大學 === 國際企業管理學系 === 107 === Appearance is becoming more significant as our life style evolves day by day. Since each person can bring a different experience to others base on appearance, the ones who contain the beauty can receive greater advantages and benefits throughout our community....
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/shp39r |