Factors Influencing Online Shopping Behavior of Consumers

碩士 === 中華大學 === 企業管理學系 === 107 === The Institute of Industrial Intelligence (Market Intelligence & Consulting Institute, MIC) conducted a survey on online shopping behaviors of Taiwanese consumers in 2018.Comparing the daily online shopping frequency and physical shopping frequency of Taiwanese...

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Bibliographic Details
Main Authors: LIN,YOU-JHEN, 林侑珍
Other Authors: TIAN XIAO-WEN
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/3g8kea