Understanding Consumer Behavior in Social Commerce
碩士 === 朝陽科技大學 === 企業管理系 === 107 === People can express their thoughts, feelings, and experiences through social media. Nowadays, social media become so popular, research focus on exploring the motivations of individuals to use social media to explain user acceptance and usage intentions. Further, it...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/qcjyem |