Investigation of Marketing Strategies for Improving Bank Performance – A Case Study of BIDV

碩士 === 美和科技大學 === 企業管理系經營管理碩士班 === 107 === In all over the world, the effects of marketing on business performance are sparingly studied, especially in particular business contexts. Marketing efforts and know-how are instrumental in commercializing ideas and inventions and in running successful busi...

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Bibliographic Details
Main Authors: La Thi Phuong Lan, 羅氏芳藍
Other Authors: Lin, Hsiao-Tseng
Format: Others
Language:en_US
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/mz77zc