Study of service quality under multi-channel: a study of company T
碩士 === 國立政治大學 === 企業管理研究所(MBA學位學程) === 107 === When the Internet wasn’t popular, retailers sold products through physical stores. Retailers manage activities to maintain customer relationships through single channel. With the rise of the Internet, many retailers are attracted by high flexibility and...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2018
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Online Access: | http://ndltd.ncl.edu.tw/handle/d4t566 |