A Case Study of Subscription Economy
碩士 === 國立政治大學 === 科技管理與智慧財產研究所 === 107 === In 2008, Tien Tzuo, Zuora's founder and CEO, coined a phase called “subscription economy” to describe a new era in which the business model shifts from product orientation to customer orientation. Today, fast-growing companies including the top five te...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
|
Online Access: | http://ndltd.ncl.edu.tw/handle/u8ur33 |