The Effect of Cosmetics on Female Consumers' Purchase Intention--Using Lipstick Packaging as an Example
碩士 === 南華大學 === 產品與室內設計學系 === 107 === The purpose of this study is to investigate customer preferences regarding lipstick packaging style, color, and material when purchasing lipstick. Information collection, organization, and analysis were used to design questionnaires. Following the distribution...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2019
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Online Access: | http://ndltd.ncl.edu.tw/handle/z77y57 |