The M&A Strategies of the Ecosystem Developments of Internet Companies - The Cases of Tencent and Alibaba

碩士 === 國立臺灣大學 === 國際企業學研究所 === 107 === M&A is an important method for the Internet companies to establish their own ecosystem. The Establishment of ecosystem can help the companies to reach one-stop shopping, increase the users’ stickiness to the platform, increase the customer switching cost a...

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Bibliographic Details
Main Authors: Ching-Fang Tsai, 蔡菁芳
Other Authors: 吳政衛
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/yw94vu