Using Online Travel Agency Evaluation Assessing Tourists’ Perceived Hotel Attributes-A Case of General Hotels in Taipei

碩士 === 中國文化大學 === 觀光事業學系 === 107 === In recent years, the hotel industry in Taiwan has gradually launched economy hotel brands. The increasingly fierce competition in the economy market and transformation of the modern mode of consumption have led to rapid development of online traveling platforms,...

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Bibliographic Details
Main Authors: HUANG, CHING-WEN, 黃靖雯
Other Authors: CHIANG, CHUN-FANG
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/d3ap2u