Exploring the Continuance Usage Intention of Mobile App users
碩士 === 東吳大學 === 企業管理學系 === 107 === This study used the technology acceptance model (TAM) to study mobile APP behavior. The researchers conducted a survey using a paper questionnaire. A convenient sampling method was used for extraction, and the effective sample was 356. The research object is the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/repum6 |