Research on the Relationship between Relationship Marketing and Customer Loyalty-Asset Management company customer as an example
碩士 === 東吳大學 === 企業管理學系 === 107 === This study aims to explore the relationship between relationship marketing and customer loyalty. It is desirable to be able to influence the customer loyalty by providing the relationship marketing value of the relationship to the customer through the service deliv...
Main Authors: | HSIEH,CHEN-HSUN, 謝政勳 |
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Other Authors: | Lin,Yang-Chu |
Format: | Others |
Language: | zh-TW |
Published: |
2019
|
Online Access: | http://ndltd.ncl.edu.tw/handle/fan48m |
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