Relationship between markets and technology in large Western Canadian sawmills

The relationship between marketing and technology has been discussed in many articles, but little empirical research has been conducted to examine this subject, especially in wood product industry. Results of this study indicate that markets served by Western Canadian sawmills are closely linked...

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Main Author: Lee, Lily
Format: Others
Language:English
Published: 2009
Online Access:http://hdl.handle.net/2429/6539
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spelling ndltd-UBC-oai-circle.library.ubc.ca-2429-65392018-01-05T17:33:13Z Relationship between markets and technology in large Western Canadian sawmills Lee, Lily The relationship between marketing and technology has been discussed in many articles, but little empirical research has been conducted to examine this subject, especially in wood product industry. Results of this study indicate that markets served by Western Canadian sawmills are closely linked with the technologies used in their production. Forty-eight sawmills with annual production over 50 million board feet on BC coast, in BC interior and Alberta were surveyed by personal interview. Forty-three questions related to marketing, products, quality control activities, and processing technology were presented to each participating mill. Data analysis shows that in 1995 there were two distinct markets served by Western Canadian sawmills: North America (predominantly the US) and overseas (predominantly Japan). Interior BC and Alberta sawmills focused more on the North American market, while coastal BC mills focused more on overseas markets. The two groups of mills with different market orientations also show differences in raw material supply, product, quality control factors, size control software, the age of machines, and optimized work centers. This study shows the current situation for the Western Canadian sawmilling industry, and highlights opportunities for using appropriate technology, marketing strategies, and quality control techniques to improve product quality and maximize value and volume of production from limited timber resources. Key Words: market orientation, optimization, quality control activity, sawmilling industry, Sawmill technology, size control, Western Canadian sawmills, Forestry, Faculty of Graduate 2009-03-25T22:44:41Z 2009-03-25T22:44:41Z 1997 1997-11 Text Thesis/Dissertation http://hdl.handle.net/2429/6539 eng For non-commercial purposes only, such as research, private study and education. Additional conditions apply, see Terms of Use https://open.library.ubc.ca/terms_of_use. 6273342 bytes application/pdf
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language English
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description The relationship between marketing and technology has been discussed in many articles, but little empirical research has been conducted to examine this subject, especially in wood product industry. Results of this study indicate that markets served by Western Canadian sawmills are closely linked with the technologies used in their production. Forty-eight sawmills with annual production over 50 million board feet on BC coast, in BC interior and Alberta were surveyed by personal interview. Forty-three questions related to marketing, products, quality control activities, and processing technology were presented to each participating mill. Data analysis shows that in 1995 there were two distinct markets served by Western Canadian sawmills: North America (predominantly the US) and overseas (predominantly Japan). Interior BC and Alberta sawmills focused more on the North American market, while coastal BC mills focused more on overseas markets. The two groups of mills with different market orientations also show differences in raw material supply, product, quality control factors, size control software, the age of machines, and optimized work centers. This study shows the current situation for the Western Canadian sawmilling industry, and highlights opportunities for using appropriate technology, marketing strategies, and quality control techniques to improve product quality and maximize value and volume of production from limited timber resources. Key Words: market orientation, optimization, quality control activity, sawmilling industry, Sawmill technology, size control, Western Canadian sawmills, === Forestry, Faculty of === Graduate
author Lee, Lily
spellingShingle Lee, Lily
Relationship between markets and technology in large Western Canadian sawmills
author_facet Lee, Lily
author_sort Lee, Lily
title Relationship between markets and technology in large Western Canadian sawmills
title_short Relationship between markets and technology in large Western Canadian sawmills
title_full Relationship between markets and technology in large Western Canadian sawmills
title_fullStr Relationship between markets and technology in large Western Canadian sawmills
title_full_unstemmed Relationship between markets and technology in large Western Canadian sawmills
title_sort relationship between markets and technology in large western canadian sawmills
publishDate 2009
url http://hdl.handle.net/2429/6539
work_keys_str_mv AT leelily relationshipbetweenmarketsandtechnologyinlargewesterncanadiansawmills
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