Investigating the relationship between Entrepreneurial and Market Orientations within French SMEs and linking it to Performance

This study empirically investigates the levels of entrepreneurial orientation (EO) and market orientation (MO), and their links to performance within the context of French Small and Medium Sized Enterprises (SMEs). SMEs represent today the heart of the European strategy and account fro 99% of the to...

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Bibliographic Details
Main Authors: Couppey, Matthieu, Roux, Ysaline
Format: Others
Language:English
Published: Umeå universitet, Handelshögskolan vid Umeå universitet 2007
Subjects:
SME
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-1254