The Adoption of Social Media in Nonprofit Organizations : The Case Study of the United Nations Country Team in Thailand

The study examines the role of social media in non-profit organizations using the case study from the United Nations Development Programme (UNDP) in Thailand Country office. As Social media become a significant channel to raise the visibility and promote the work of the organization. The focus of th...

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Bibliographic Details
Main Author: Panyam, Sinta
Format: Others
Language:English
Published: Uppsala universitet, Medier och kommunikation 2014
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-233748