Design Rights, Profitability and Performance in Swedish Firms
Generation of designs allow firms to gain more competitive advantages and attract more potential customers over their competitors. This is a reason why design protection is important. Design protection plays an important role in preventing the authorised use of a firm’s designs by their competitors...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Uppsala universitet, Företagsekonomiska institutionen
2020
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-413824 |