Företagskultur och kundnöjdhet : En fallstudie på Handelsbanken
The study focuses on examining the eventual effects of corporate culture on customer satisfaction. The culture at Handelsbanken AB was examined due to its historical background of high customer satisfaction in contrast to the other large banks in Sweden. The study was made by finding previous theori...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
| Published: |
Uppsala universitet, Företagsekonomiska institutionen
2020
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-415357 |