The application of marketing intelligence for the survival, growth and success of Chinese entrepreneurs in KwaZulu-Natal
Submitted in fulfillment of the requirement for D Phil: Management Sciences (Marketing), Durban University of Technology, Durban, South Africa, 2017. === There has been substantial research related to small and medium-sized Chinese enterprises in various countries. However, little research has been...
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| Format: | Others |
| Language: | en |
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2017
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| Online Access: | http://hdl.handle.net/10321/2639 |