Male consumers’ evaluation of apparel assortments in South African speciality stores

Male consumers’ evaluation of apparel assortments in South African speciality stores

Consumer behaviour and spending habits have changed drastically post-recession. This has affected how retailers conduct their business, driving retailers’ focus towards providing customers with the value they require. One way in which retailers can offer such value is through the implementation of a...

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Bibliographic Details
Main Author: Van Belkum, Mareli
Other Authors: Jacobs, B.M. (Bertha Margaretha)
Language:en
Published: 2016
Subjects:
UCTD
Male consumers
Product assortment
Extrinsic product attributes
Intrinsic product attributes
Speciality stores
Online Access:http://hdl.handle.net/2263/57330
Van Belkum, M 2016, Male consumers’ evaluation of apparel assortments in South African speciality stores, MConsumer Science Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/57330>

Internet

http://hdl.handle.net/2263/57330
Van Belkum, M 2016, Male consumers’ evaluation of apparel assortments in South African speciality stores, MConsumer Science Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/57330>

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