Sustainable fashion marketing strategy

Abstract. The world is facing economic, environmental and social challenges, which have resulted in the megatrend of sustainability. It is well known that fashion industry has negative effects on sustainability. The topics of sustainability and unsustainable fashion production are very current and d...

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Bibliographic Details
Main Author: Henriksson, V. (Vilma)
Format: Dissertation
Language:English
Published: University of Oulu 2019
Online Access:http://jultika.oulu.fi/Record/nbnfioulu-201911223155