Identification of and Means of Reaching a Potential Member of a Racquet Club in the Dallas Metroplex with Suggestions for Racquet Club Facilities and Services
This study gathers demographic data on members of three Dallas racquet clubs, determines what media will reach club members, discerns facilities that members expect from their racquet club, and suggests ways the data can be used in an image program. Five chapters make up this study. Chapter I explai...
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| Format: | Others |
| Language: | English |
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North Texas State University
1975
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| Online Access: | https://digital.library.unt.edu/ark:/67531/metadc663436/ |