Управление интегрированными маркетинговыми коммуникациями в сфере туристических услуг КНР : магистерская диссертация

The purpose of the research: development and scientific substantiation of theoretical provisions and practical recommendations for the management of integrated marketing communications, taking into account the specifics of the development of tourism industries in China and Russia. === Данная работа...

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Bibliographic Details
Main Authors: Ли, Х., Li, H.
Other Authors: Мальцева, Ю. А.
Format: Dissertation
Language:ru
Published: б. и. 2020
Subjects:
Online Access:http://hdl.handle.net/10995/86592