Communicating a social agenda within HEIs: the role of the social enterprise mark
Purpose: By using the lens of the social enterprise mark (SEM) accreditation which enables social enterprises to “prove” that the interests of people and planet are put before shareholder gain, this study aims to enhance the knowledge of how effectively the social agenda is communicated by higher ed...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Emerald Group Holdings Ltd.
2018
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Subjects: | |
Online Access: | View Fulltext in Publisher |