Communicating a social agenda within HEIs: the role of the social enterprise mark

Purpose: By using the lens of the social enterprise mark (SEM) accreditation which enables social enterprises to “prove” that the interests of people and planet are put before shareholder gain, this study aims to enhance the knowledge of how effectively the social agenda is communicated by higher ed...

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Bibliographic Details
Main Authors: Kane, K. (Author), McEachern, M. (Author), Sutton, E. (Author)
Format: Article
Language:English
Published: Emerald Group Holdings Ltd. 2018
Subjects:
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