Cognitive mapping of creative practice: a case study of three English design agencies
This paper examines the relevance of causal mapping - essentially a form of visual aid to enhance our understanding of the thoughts of an individual, group or organization - as a means of analysing innovation and creativity within English design agencies. Focussing upon successful design contracts i...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
2010-05.
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Subjects: | |
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