Buying groceries online: the influences of electronic service quality (eServQual) and situational factors
The advancement of the technology has changed the way people shop for products and services. Consumers in Malaysia, too, are now avid online shoppers just like the others. The main objectives of this study are to examine the state of online shopping adoption, particularly in the groceries product ca...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
2015
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| Subjects: | |
| Online Access: | View Fulltext in Publisher |