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1by Asociación Nacional de Anunciantes (ANDA), Universidad Peruana de Ciencias Aplicadas (UPC)Subjects: “...Marketing strategies...”
Published 2016
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4by Estrada Bradfield, Flavia PaulaSubjects: “...Advertising...”
Published 2020
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5by Lambarri Figueroa, AndoniSubjects: “...Promotion strategies...”
Published 2021
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6by Alonso González, Carmen María“... to modify the general approach to creative advertising strategy and, in the case of radio commercials...”
Published 2003
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Doctoral Thesis -
7by Acosta Orosco, Wendy, Carrillo Gutierrez, Silvia Adriana, Garcia Cardenas, Gabriella, Herrera Cordova, Fiorella Clarissa, Robles Roncal, Rayza Renata“... nuestro concepto creativo. === This research aims to develop an advertising strategy in order to create a...”
Published 2020
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8by Corrales Rodriguez, Sofia“.... === ABSTRACT The main focus of this thesis is based on the analysis of the text as a creative strategy...”
Published 2015
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Doctoral Thesis -
9by Huanca Mercado, Adriana, López Romero, Kimberli Leonor, Segovia Flores, Franco César, Rodríguez García, Karina María Teresa“..., the creative strategy is proposed in which the Big Idea of celebrating small achievements with great...”
Published 2021
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10by del Solar Salinas, Santiago, Fong Grados, Jaqueline, Martínez Sevillano, Alicia Beatriz, Quiñones La Rosa, Branko Antonio“..., cooperatives, insurance companies, real estate and advertising agencies. It was designed for team works of men...”
Published 2019
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11by Alva Quiroz, Maria Lissell, Calderon Herrera, Ximena Alexandra, Ccorimanya Fernandez, Diana Isabel, Matos Anardo, Astrid Sofia, Valdarrago Fernandez, Jazmin Milagros“... of this methodology, we obtained an advertising strategy based on creativity and media planning. As for the creative...”
Published 2020
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12by Bendayan Gamarra, Camila, Carhuaz Alarcon, Nebai, Perez del Solar Zegarra, Paula, Peyre Alva, Nicolas, Manchego Rosado, Rodrigo Eduardo“... used, firstly, to broaden the target audience and, secondly, to develop a creative communication...”
Published 2021
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13by Alvarado Anaya, Brenda Ariana, Prieto Camacho, Dory Valeria, Vasquez Flores, Diego Arturo, Arce Olivares, Elizabeth Marlene“... acciones principalmente online y algunas offline. === The following research develops an advertising...”
Published 2021
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14by Coronel Huaqui, Mely Belinda, Espinoza Miranda, Nelly Silvana, Portales Povea, Karla Stefanie, Romero Gonzales, Veronica Esthefany, Salas Chacón, Guillermo Humberto“... advertising strategy is based on creating content to spread through social networks such as Facebook...”
Published 2021
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15by Cáceres Vela, Solange Antoanette, Guillén Gamarra, Yamile Mirella, Llanos Acuña, Brenda Violeta, Rojas Gallegos, Sergio Arturo, Tuesta Polanco, Angela Valeria“... called “Lazos entre patas” is proposed, along with a strategy campaign, creative concept, display...”
Published 2020
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16by Lanatta Muñoz, Rodrigo“... is in dire straits, the profession questioned, sources of income -like advertising- are no longer secure...”
Published 2021
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