Subjects: “...Corporate Identity...”
Get full text

Subjects: “...Brand entry strategy...”
Get full text

Subjects: “...Own Brand...”
Get full text

Get full text

“... imperceptibly accept the corporate identity and value recognition, drive brand loyalty. The thesis attempts...”
Get full text

“..., and firms can’t build strong consumer brand image and brand identity, does not comply with the objectives...”
Get full text

“... competitive forces analysis and corporate core competence analyze, finally propose five following suggestions...”
Get full text