Showing 1 - 20 results of 228 for search 'BRANDING AND CORPORATE IDENTITY', query time: 0.84s Refine Results
  1. 1
    THE MODERATING EFFECT OF BRAND IDENTITY BETWEEN THE PRACTICE OF CORPORATE SOCIAL RESPONSIBILITY AND BRAND ATTITUDE
    by Ming-Heng Huang, 黃名亨
    Published 2013
    “.... Also, we will use the brand identity as the moderator to explore the relationship between corporate...”
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  2. 2
    The Influence of Dynamic Corporate Identity System on Consumer Brand Equity
    “... corporate identity. References and literature on interactive design aesthetics and consumer brand equity...”
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  3. 3
    A Study on Web Corporate Identity System and Web Brand Image
    by Liu, Yu-Te, 劉育德
    Published 2004
    “... corporate identity system (WCIS) and web brand image, including the identities relation and matching in CIS...”
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  4. 4
    A Effects Of Corporate Sports Sponsorship On Consumer Brand Identity And Purchase Behavior
    by Hui-Chun Chang, 張慧君
    Published 2012
    “... for the corporate and future research in this area. Key Words: sports sponsorship, brand identity, purchase...”
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  5. 5
    The Study of Experiential Marketing, Brand Image, Corporate Identity Systems and Purchase Intention
    by Hsiao-Ying Ning, 甯筱媖
    Published 2008
    “..., experiential marketing can promote purchase intention. Brand image and corporate identity system are the same...”
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  6. 6
    A Study of Brand Image and Brand Identity of Corporate Sponsorship on Table Tennis for the Table Tennis Club Participants in Kaohsiung
    by Chou Chia-yi, 周佳怡
    Published 2013
    “... situation of brand image and brand identity of corporate sponsorship on table tennis for the table tennis...”
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  7. 7
    A Study of Brand Image and Brand Identity of Corporate Sponsorship on Table Tennis for the Table Tennis Club Participants in Kaohsiung
    by Chou Chia-yi, 周佳怡
    Published 2013
    “... situation of brand image and brand identity of corporate sponsorship on table tennis for the table tennis...”
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  8. 8
    Applying Corporate Identity System into Own Brand Manufacturing — Yi Tai Studio as an Example
    by Yi-Chen Tsai, 蔡宜臻
    Published 2018
    “... to enhance the cohesion of the brand between the old and new consumers in the case of a corporate identity...”
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  9. 9
    The Effects of Corporate Identity System on Employees’ Brand Identification –The Case of Hotel One in Taichung
    by Hung-Chi Chen, 陳泓綺
    Published 2007
    “...''s Corporate Identity System (CIS) and employees'' Brand Identification. The study also examined...”
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  10. 10
    Establish Small-Midsize Firm Brand with Corporate Identity System-A Case Study of Efarm
    by Hsiu-Jung Huang, 黃秀容
    Published 2018
    “... created. The essence of branding was never well understood and carried out. Corporation Identity system...”
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  11. 11
    A EMPIRICAL STUDY OF THE RELATIONSHIP AMONG CORPORATE SOCIAL RESPONSIBILITY,EMPLOYER BRAND,AND ORGANIZATIONAL IDENTITY
    by tsai jung wu, 吳采蓉
    Published 2016
    “... the Employer Brand; 2) Corporate Social Responsibility will positively affect Organizational Identity; 3...”
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  12. 12
    A Study of Employee’s Sense of Identity to the Brand Revitalization Brand Psychological Ownership and Customer Orientation Behaviors; An Example of Taiwan Tobacco & Liquor Corporation
    by SHEN,HSIU-MEI, 沈秀美
    Published 2017
    “... Corporation (TTL), the study investigated the relationships among employees’ sense of identity to the brand...”
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  13. 13
    The Effects of Involovement and Corporate Brand on the Broadband Users’Voluntary Performance of Chung-Hwa Tel. Co.- The Influence of Brand Trust, Identity Salience and Organizational Identification.
    by Ssu-Jung Huang, 黃思蓉
    Published 2007
    “... corporate cognition of broadband of Chung-hwa Telecom Company leads to more brand trust, identity salience...”
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  14. 14
    The Influences of Internal Marketing on Corporate Brand Identity and Employee’s Turnover Intention: Mediating by Organizational Culture and Job Satisfaction
    by Chia-Yu Lin, 林家鈺
    Published 2011
    “... issue. Research in corporate brand identity should go beyond examining the role of employees as a...”
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  15. 15
    A Study on the Role that Industrial Design Plays in a Taiwan Corporate During the Process of Creating Brand Identity
    by Yen-Fu Lu, 盧彥甫
    Published 2005
    “... through design, and can make users realize the company’s image and brand identity through the experience...”
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  16. 16
    How to Use a New Corporate Identity to Enhance the Brand Image?－A Case of Chinatrust Brothers Baseball Team.
    by YU, PO-CHUN, 余柏均
    Published 2018
    “... Identity, Behavior Identity, and Visual Identity. And also tries to find out how the new corporate identity...”
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  17. 17
    A Study of Brand Identity, Satisfaction and Loyalty in Corporation Marathon Event － Take Standard Chartered Marathon Event Case as sample
    by Hsiu-Ping Huang, 黃秀萍
    Published 2019
    “... satisfaction and brand identity. (3) Experience value has a significant positive impact on satisfaction...”
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  18. 18
    The Influence of IBC to Brand Community Equity – The Mediation Effect of Brand Community identity and Brand Community Commitment
    by Yang, Su - Jhen, 楊素貞
    Published 2013
    “... is gradually being taken seriously, corporate marketing staff awareness to pluralism of build brand value, so...”
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  19. 19
    The Case Study of Brand Experience Integrated with Interactive Technology to Enhance Brand Identity
    by Lan-Shih Chou, 周藍詩
    Published 2013
    “... with the new appearance. Meanwhile, the corporate brands are more diverse and attraction to the brand...”
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  20. 20
    The study of the influence of the customers' purchase intention according to the brand identity and brand knowledge of the Taiwan's clothing brands
    by LEE TZU CHIN, 李咨瑾
    Published 2009
    “...'s memory impression. Therefore, brand identity represents the outside impression of the brand what...”
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